With all the hype around washes and cuts, The Rise and Fall, previously known for amazing screen printed t-shirts, take a very different approach. They keep it simple. Washes are kept dark and clean while cuts are straight-leg to bootcut. Best of all, prices hover in the $70 range–almost unheard of in an age of premium denim.
While they don’t have large distribution yet, if you live in the NYC area, visit their store in Williamsburg, Brooklyn.