True Religion is the latest company to come out in support of the fight against breast cancer for Breast Cancer Awareness Month. The company has created a special edition jean called the Reclaimed Becky (interesting name) which has pink crystal broaches on the back pockets and the fly. Proceeds from the sales, estimated to be around $25,000, will go to Susan G. Komen for the Cure.

With so many companies, organizations and people like you and me doing what we can, maybe we'll see a cure in our lifetime.

View the video to see the jeans and get a free shipping promo code good through November 6th.



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