The latest incarnation of Diesel's design collaboration with Indie rapper Uffie was a small show by the artist at Soho bar Don Hills.
After a warm-up by a DJ whose mix was so good that I wanted to download his entire playlist, Uffie came on to perform several songs from her latest album "Sex Dreams and Denim Jeans". At the end of her set she performed the song that got me hooked on her music a few years ago "Pop the Glock". This was my first time seeing Uffie live although I've been listening to her music for years and she was great.
As a bonus, Diesel gave away a digital watch with a scrolling marquee saying, what else, "BE STUPID".