This has got be one of the most unusual collaborations we've seen in a long time.
Lucky Brand Jeans has officially partnered with The Palms Resort and Casino in Las Vegas for February vacation packages. How does this work you ask? I asked the same thing.
Basically when you book the "Palm's Lucky Package" you'll recieve a $50 Lucky Brand gift card, free transportation to Lucky's Vegas store, cocktails at Little Buddha, VIP passes to the Playboy Club and access to Palms Spa & Fitness Center.
The package starts at $79, but when you think of all you get that's a great deal.