(Look of the Week, Devan Wallace)
With the influx of YouTube celebrities and the contained fame of personal style bloggers, it seems we all are discovering a need to voyeur ourselves. Thank you democratization of fashion.
Uniqlo is the latest brand to turn this need into a competition with it's "UT Look of the Week" on Uniqlooks. To enter all you have to do is upload a picture of yourself in a Uniqlo UT t-shirt to the Uniqlooks facebook page. Rankings are based on how often your look is "liked".
And in the ultimate confirmation that you have style, superstar fashion director, Nicola Formichetti will choose a winner each week from the top ranked looks. The winners will receive a 30 day supply of UT tees from the 2011 collection, be featured on the Uniqlooks page and on the Uniqlo website.
The contest ends April 4th.