Heavily coated 'Dry' denim was used in outerwear and was reminiscent of oil cloth. I loved how it was used in a bomber jacket and parka. In the case of a zippered jacket (below) the coating was translucent allowing the natural indigo color to come through.
A black wool shirt was a standout piece as that material is normally seen in outerwear such as peacoats. Also, a wool plaid jacket was lined with dry denim and was reversible. These items highlighted to me the brand's penchant for coming up with innovative ideas without being over-the-top.
Although the brand is largely menswear, the jeans can be somewhat androgynous starting at a size 28. Case in point, on my way to the showroom, I found myself walking behind a girl wearing a pair of Nudie Jeans cuffed at the ankles. Jackets were sized for men but womenswear details in one, like pleating, will encourage girls to borrow their boyfriend's denim jackets. Hmm, that's an idea. A traditional looking denim jacket that looked to be the worn-in version of a similar 'Dry' style was actually handmade and upon closer inspection you could see the uneven stitching and small imperfections that make handmade garments unique.
I fawned over the denim shirts. Although denim shirts have been talked about for quite some time, using the term 'denim' to describe these items is, more often than not, a misnomer. Most of the time these shirts are made of an indigo-dyed lightweight chambray or other lightweight material. It's actually quite rare to see a shirt actually made of denim. Nudie offered a few styles of authentic denim shirts that were sturdy and offered all of the characteristics and effects you would expect from the fabric.