I remember the first time I'd heard of Italian blogger Chiara Ferragni otherwise known as The Blonde Salad. It was several years ago at a blogger's conference during New York Fashion Week. She was one of five speakers on a panel that also included Wendy Lam of Nitrolicious. The panelists spoke on a topic I can't quite remember. Actually I don't remember at all. I do, however, remember that both Chiara and Wendy were very shy and quiet compared to the other panelists. I also remember what they both wore and isn't that all that matters? After all, what a personal style blogger says has more to do with her appearance than what comes out of her mouth and out of the five panelists they were the only two I remember. (For the record, Chiara wore red leather pants, a black top and a wide brim fedora over her much blonder hair and Wendy wore a black dress with these sick cobalt blue chunky heels that had a mohawk fringe that ran down the back of the shoe) Fast forward to the present and Chiara is taking over the world (or at least taking over the spot vacated by Bryanboy). For what she lacks in loquaciousness she makes up in spades with her photogenic looks and killer style.
With that said, it's no wonder that Guess has chosen her for their All I Want is Everything digital holiday campaign. Shot in Beverly Hills at the Maison 140 Hotel, Chiara takes the Guess holiday collection and dresses it up in her signature style. If you're follow her blog, you'll also note the signature poses. It's hard to pick a favorite look out of the bunch. Chiara wears them so well. But I do love how she paired the floral dress with boots.
Scroll down to view the rest of the images and be sure to view the behind the scenes video as well.