Christopher Shannon, Casely-Hayford, Todd Snyder, John Elliott

Every season fashion editors praise the sartorial qualities of winter whites, filling their pages with do’s and don’ts, how to wears and style guides relentlessly trying to convince us that it’s okay to wear white in the winter, fashionable even. And every year, no matter how hard they try, it fails to catch on. For some reason, the taboo of wearing white in the winter is so entrenched in our collective psyche that no matter how hard the fashion powers-that-be try, they cannot seem to change minds. However, if the Fall 2017 menswear shows were any indication, that doesn’t mean they’re going to stop trying.

White made a noticeable appearance, mostly in the form of jeans and traditional denim jackets. Brands like New York-based Todd Snyder and Paris-based Officine Générale went with a polished approach sending denim down the runway ready-made for dress-up. London’s Casely-Hayford sent a stark white bottom with a frayed edge running along the vertical seam for those who want white on the wild side. Just in case you were of the mind that white is nothing more than a colorless color, tinted whites from the palest blue to the off-white variety added more assortment to the mix and were seen at 3.1 Phillip Lim and John Elliott.

Is this an indication that white will be a major player at retail this Fall? Maybe. Does this mean that people are ready to embrace it for the winter months? The jury’s still out.  What it does mean is that we can expect another season of Fashion editors trying to convince us to give it a try.

 

Todd Snyder
Todd Snyder
3.1 Phillip Lim
John Elliott
Christopher Shannon
Casely-Hayford
Casely-Hayford
Officine Generale
Officine Generale
Nautica
Kiton

Images: Vogue Runway