May 03, 2012

HABITUAL graffiti print denim

HABITUAL Denim sets itself apart, offering a new take on the printed denim trend. While everyone did florals or tribal motifs for SS12, HABITUAL design director Jennifer Wojinski took the road less traveled with her edgy graffiti print (inspired by the Surrealist movement) for the Amaranth high-rise skinny. “We followed our desire to be different." said Wojinski. "We created a unique print instead of just following the crowd…we do prints, but we do it our way.” This print gives a glimpse into what HABITUAL has planned for FW12. Check out the label's "Surrealism in Wonderland" Pinterest board for more of its FW12 inspiration.





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