If you live in New York City, all you have to do is take a walk to Union Square Park and see all the fold up tables, complete with chess board and chair occupied with a professional amateur waiting for someone, anyone, to fill the empty chair across from him and prove a worthy opponent in order to see how important chess is to many people. There have been times I myself have wanted to sit in one of those empty chairs and try my hand at the game. But I'm no fool. I suck at chess and would probably offend the person at not being more of a challenge.
G-Star, who recently enlisted the World's #1 chess player Magnus Carlsen as the new face of the brand alongside Liv Tyler, has created a challenge that is made for people like me. Those of us who want to take on a pro, but need the cloak of anonymity only the internet can give us for the sake of not being embarrassed.
On September 10th, G-Star will kick off the Raw World Chess Challenge where everyone in the world will be able to go online and play Magnus live on the internet. So your like…What's the point? He's the world's number one chess player. He's still going to kick my ass. Not necessarily. G-Star has evened the odds by bringing in three grandmasters of chess, Maxim Vachier Lagrave of France, Hikaru Nakamura from the US and Judit Polgar of Hungary. These grandmasters will lend their advice to the world by suggesting a move each to the public, who will then vote online for what they think is the most strategic move.
If Magnus wins, then he will undoubtedly be the best in the world. If the world wins then we can all claim a little piece of the bragging rights from defeating the world's number one chess player and youngest grand master ever.
To sign up go to g-star.com/rawchess.