Did you know that recycled jeans can be used as insulation to warm houses? Last year Gap partnered with Cotton Incorporated to encourage consumers to donate their used denim to be used as insulation for homes built by Habitat for Humanity. This year Gap is at it again.

From Wednesday October 6th to October 20th, bring your old denim to a Gap store and it will be used to help warm the homes of the less fortunate. As a bonus you can rack up tons of good karma starting with getting 30% off a new pair of jeans from Gap 1969, the company's premium jean collection. Become a Facebook fan of Gap and enjoy an extra 10% off. 

It feels good to give back so make sure you visit the Gap this October. And watch the cute promo.