Genetic Denim's Fall 2010 collection is nothing short of extensive. By the time I got to look 28, I was surprised when the collection continued into menswear. There are over forty looks in the lookbook, putting it up there with some of the largest collections I've seen this season.
What makes it so extensive are not so much the styles but the washes. There are seven fits in the collection, however, all but one are a variation of the skinny jean, with the sole exception being The Riley, a classic flare leg. By contrast, The Shane, a super slim skinny comes in a jaw dropping fifteen washes. Those washes range from a classic indigo, to black, to gray, to abraded, to printed and more, giving the consumer more than enough options.
Men's denim takes a different direction than women in that the looks are a lot less slick. Abrasians, "dirty" denim and washed down looks ruled. A standout look among both men's and women's comes from menswear in an ombre style jean with a "dirty" wash that starts at the hem and gets "cleaner" as it moves towards the top.
Overall, its a very wearable collection which will mesh well with most items already in a persons wardrobe.
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