Nine in the Morning The Natural Collection Lookbook
Nine in the Morning is a fairly new brand based out of Venice Italy and currently making inroads in the US market in stores like American Rag CIE and Shopstyle.com.
The company claims to produce one of the most organic denim lines on the market with a sustainable line called The Natural Collection. The Natural Collection is made from organic cotton dyed using vegetable indigo. Indigo is already a plant but I assume the vegetable dye utilizes less chemicals.
Nine in the Morning also has a main collection that is pretty impressive. Because their current lookbook isn't available I posted their Fall/Winter 2010 collection instead. Try not to be impressed by the slick finishes as well as the on trend styles mixed in with those that are a little avant-garde.
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