ANALOG Wheel Wash Denim Treatment

Since introducing the revolutionary process of machine-washing apparel with used skate wheels (instead of traditional stones), ANALOG has incorporated the technique across its entire SS12 line, giving a no-stone-washed effect to pants, board shorts, button fronts and tees. While heavily abrasive stones typically break down material, wheels act as a softener, creating a smooth and conditioned feel to garment surfaces.