Nasty Gal Lovers Will Love Ruby Starling
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Sinclair Denim's Fall 2013 women's lookbook is as energetic as their collection. Spatter prints, novelty pockets, wild finishes and liberal use of paneling are all shown on a model who is clearly having a good time.
Flip through the slideshow and you will see an extensive collection of denim in almost all of it's forms. Click a little faster and it's a flip book of dance moves complete with a happy ending.
There are plenty of new brands that hit the market on a daily basis, but very few with a story such as this one.
Bullet Blues was founded by French native Isabelle Benoit who was inspired by a pivotal visit to the American Cemetery and Memorial in Normandy. Just in case you need a brush-up on your American History (don't worry. I did too), over 73,000 American troops stormed the beaches of Normandy in one of the largest amphibious invasions in world history. This ultimately led to the fall of Hitler and the freedom of Europe from the Nazis. The American Cemetery and Memorial is the final resting place of almost 10,000 of those brave Soldiers. Isabelle, inspired by their sacrifice, returned to the United States wanting to honor these men by launching a denim line.
It may seem strange at first to launch a denim line to honor a Soldier's ultimate sacrifice, however Bullet Blues has a noble and patriotic cause. All manufacturing is done in the United States using only American made materials. The intention is to play a part in helping to keep jobs here and ultimately bolster the economy. And come on, there is nothing more American than a pair of blue jeans.
The line eschews the fancy washes and finishes of larger brands and keeps it simple with flattering fits and color, which is generally what most consumers care about anyway. The price points run upwards of $160 for both men's and women's jeans and they can be purchased on their e-commerce site.
Flip through the lookbook and see more of Bullet Blues.
Level 99s lookbook this season is pretty well-rounded. Instead of having a plethora of styles like the big store brands and hoping half of them resonate with consumers, it seems Level 99 has opted to take the best of Spring's denim must-haves and edit it down. Basically, you're not going to find 5 different versions of tropical prints. Instead you get just one tropical print that works. It's a relatively safe, can't-go-wrong collection of closet-friendly items. That's a good thing. However, there is a gem in the mix in the form of a reversible skinny jean. It's not the typical reversible item with both sides looking like the 'outside'. The reverse actually looks like the inside of a pair of jeans, however, they've taken that side and added a floral print (at least from what I can see in the photo). I think that's a pretty sweet take on the two for one. Especially for someone like me who tends to wear the same pair over and over again. Flip through the lookbook and see for yourself. Are you as excited about this reversible print as I am?